The Financial Times Will Be in Good Hands
Who is the ideal owner for a prestigious newspaper? First and foremost, it should be someone who respects editorial independence, and who will not interfere in editorial matters. The decision about what to publish has to be made by journalists: It can’t be a business decision designed to appease advertisers.
The owner should also have a very long time-horizon — ideally into perpetuity. A storied reputation is easy to lose and very, very hard to regain, and any attempt to squeeze cash out of a newspaper in the short term tends to destroy precious brand value. The ultimate goal is steady profits over the long term, from a sustainable business with relatively little debt.… Seguir leyendo »